Tag Archives: mobile marketing regulations

Important Information on Advertising Your Mobile Marketing Campaign

Posted on February 2, 2012 by staff

As of August 1st 2011, mobile marketing audits have performed by a third party company for ALL advertisements of the keyword/short code call-to-action. All keyword and short code advertising will be required to contain the following information: A program sponsor … Continue reading →

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How To Gather Subscribers

Posted on November 30, 2011 by staff

Part 3 of our series of “How-To’s” for mobile marketing focuses on perhaps the most important part of running a mobile marketing campaign: gathering subscribers. No mobile marketing campaign is going to succeed unless it has subscribers, and the more … Continue reading →

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How To Advertise a Mobile Marketing Campaign

Posted on November 23, 2011 by staff

In our last article in our “How-To” series of mobile marketing, we covered the details of beginning a mobile marketing campaign. As part of those details, we discussed briefly the need to advertise a mobile marketing campaign properly. Because of … Continue reading →

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Permission Based Mobile Marketing Pt. 2

Posted on November 11, 2011 by staff

In the previous article entitled Permission Based Mobile Marketing – The What, the How, and the Benefits, we discussed the very basis for mobile marketing–permission & consent. To recap where we left off, permission based mobile marketing is defined as: … Continue reading →

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Permission Based Mobile Marketing – The What, the How, and the Benefits

Posted on October 12, 2011 by staff

With the advent and growth of mobile marketing in this decade, marketers from all over the world are beginning to look to the mobile world as the means of advertising and building a business. Like the movie title, mobile marketing … Continue reading →

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Messaging Compliance

Posted on September 27, 2011 by staff

The growth of text message marketing has been in leaps and bounds in recent years and is is only expected to increase over the years to come. Accompanying this growth is the wireless regulations and Mobile Marketing Association’s U.S. Consumer … Continue reading →

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How Many Messages Should I Send Per Month?

Posted on September 26, 2011 by staff

It’s certain this question has come across the mind of a mobile marketer at some point in time, and rightly so. How much is too much? How little is too little? Where do you draw the line between annoyingly over-saturating … Continue reading →

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