Category Archives: Mobile Marketing News

Important Information on Advertising Your Mobile Marketing Campaign

Posted on February 2, 2012 by staff

As of August 1st 2011, mobile marketing audits have performed by a third party company for ALL advertisements of the keyword/short code call-to-action. All keyword and short code advertising will be required to contain the following information: A program sponsor … Continue reading →

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Permission Based Mobile Marketing Pt. 2

Posted on November 11, 2011 by staff

In the previous article entitled Permission Based Mobile Marketing – The What, the How, and the Benefits, we discussed the very basis for mobile marketing–permission & consent. To recap where we left off, permission based mobile marketing is defined as: … Continue reading →

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Permission Based Mobile Marketing – The What, the How, and the Benefits

Posted on October 12, 2011 by staff

With the advent and growth of mobile marketing in this decade, marketers from all over the world are beginning to look to the mobile world as the means of advertising and building a business. Like the movie title, mobile marketing … Continue reading →

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Messaging Compliance

Posted on September 27, 2011 by staff

The growth of text message marketing has been in leaps and bounds in recent years and is is only expected to increase over the years to come. Accompanying this growth is the wireless regulations and Mobile Marketing Association’s U.S. Consumer … Continue reading →

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